Are you looking for ways to promote your business but don’t know where to start? promotional products can be a great way to boost your visibility and attract new customers. Here are seven clever ways to use promotional products to help your business grow.
1. Trade show giveaways
Hand out promotional productslike USB drives, tote bags, and sunglasses to potential customers at trade shows. This is a great way to get your brand name out there and make a lasting impression. Make sure your promotional giveaway is relevant to your business and trade show attendees. For example, if you’re a tech company, handing out USB drives would be more beneficial than handing out water bottles. When it comes to trade show giveaways, less is more. You don’t want to overwhelm potential customers with too many promotional items. Stick to a few key items that will be most impactful for your brand.
2. Customer loyalty programs
Reward customers for spending a certain amount of money or for referring new customers with promotional products. This is a great way to show your appreciation and build customer loyalty. Promotional giveaways can vary depending on your business and what type of customer loyalty program you’re running. For example, if you’re a coffee shop, you could give away promotional mugs or tumblers to customers who spend a certain amount of money. If you’re a clothing store, you could give away a promotional tote bag after a customer refers a new customer. When choosing promotional items for your customer loyalty program, make sure they’re relevant to your business and appealing to your target market. You want customers to be excited about the promotional productthey receive and use it. By offering promotional products as part of a customer loyalty program, you’re showing your appreciation for customers and encouraging them to continue doing business with you.
3. Corporate events
Use promotional items as party favors or door prizes at corporate events. This is a great way to promote your business while also showing your appreciation for employees or clients. Promotional giveaways can vary depending on the type of corporate event you’re hosting. For example, if you’re hosting a holiday party, you could give away promotional Christmas ornaments. Or if you’re hosting a customer appreciation event, you could give away promotional mugs or tumblers. When choosing promotional items for corporate events, make sure they’re relevant to your business and the event itself. You want guests to be enthusiastic about the promotional item they receive and to utilize it. And don’t forget to include your contact information on all promotional products so interested parties can easily get in touch with you. By giving away promotional products at corporate events, you’re promoting your business and showing your appreciation for employees or clients. Also trade show giveaways can attract potential customers who may not have otherwise stopped by your booth. But it’s important to choose the right promotional product and use it in the right way.
4. Customer appreciation gifts
Show your gratitude to longstanding customers with a gift that features your company logo. This is a great way to show your appreciation and build customer loyalty while also ensuring your logo gets exposure. Promotional items can vary depending on your business and what type of customer you’re trying to show appreciation to. For example, if you’re a luxury retailer, you could give away promotional pens or notepads. Or if you’re a fitness center, you could give away promotional water bottles or gym bags.
When choosing promotional products for customer appreciation gifts, make sure they’re relevant to your business and the recipient. You want the gift to be meaningful and something the recipient will use.
Do you use promotional products to promote your business? If so, what type of promotional product have you found to be most effective? Share your thoughts in the comments below.
Promotional products can be a great way to show support for a cause or raise awareness for an important issue. This is a great way to give back and also promote your business.
When choosing promotional products for cause marketing, make sure they’re relevant to the cause and aligned with your company’s values. You want customers and potential customers to see that you’re supporting a worthy cause and that you’re committed to making a difference.
5. New product launches –Give away promotional products as part of a contest or giveaway when you launch a new product. This is a great way to generate excitement and get people talking about your new product.
Promotional giveaways can vary depending on the type of product you’re launching. For example, if you’re launching a new book, you could give away promotional bookmarks or tote bags. Or if you’re launching a new beauty product, you could give away promotional makeup bags or mirrors.
When choosing promotional products for new product launches, make sure they’re relevant to the product and aligned with your brand. You want customers and potential customers to be excited about the product and see it as something they need or want.
And don’t forget to include your contact information on all promotional products so people can easily get in touch with you if they have any questions or concerns.
By giving away promotional products for new product launches, you’re generating excitement and getting people talking about your brand.
And don’t forget to include your contact information on all promotional products so people can easily get in touch with you if they have any questions or concerns.
By giving promotional gifts to customers, you’re showing your appreciation and building customer loyalty.
6. Employee recognition – Recognize employees for their hard work with custom-branded merchandise. This is a great way to show your appreciation and motivate employees to continue working hard.
Promotional giveaways can vary depending on the type of recognition you’re giving. For example, if an employee goes above and beyond, you could give them a promotional gift card or a custom-branded coffee mug with your business logo. Or if an employee reaches a milestone, you could give them a promotional plaque or desk clock.
When choosing promotional giveaways for employee recognition, make sure they’re relevant to the achievement and aligned with your company’s values. You want employees to feel appreciated for their hard work and see that their efforts are valued by the company.
Promotional giveaways can be a great way to increase brand awareness and drive traffic to your business. But not all promotional products are created equal. If you want to make sure that you’re getting the most out of your promotional products, consider using some of these clever tips. Reach out to our team at Action AD and let us help you get started! We have years of experience in creating successful promotional product campaigns for businesses just like yours.
